Ten Watches that are Worth Your Time

A question what gets asked a lot in the watch world "will it hold its value?". Well no one really knows, it is like looking in a crystal ball. However, you can assess a whether it has a 'coolness' factor (look at the Rolex Daytona) or has a particular model got any exciting or innovative features.  All these can help inform your decision on whether your new purchase will make you a return in years to come.

1. Tudor Heritage Black Bay RRP £2,330

Tudor Heritage Black Bay Tudor Heritage Black Bay

“It’s no easy feat breaking into an existing market, even if your heritage is as impressive as Tudor’s. With the Rolex sister company dipping its toe into the UK market for the first time in a long while, it seems as if it has struck gold with this stunning little number. And with an RRP of just £2,330, it’s almost foolish not to get one. It can’t stay this cheap for long, surely.”

2. Breitling Navitimer 806 Pre-Owned £3,000

Breitling Navitimer 806 Breitling Navitimer 806

“Breitling’s Navitimer has been gracing the wrists of pilots since the mid-twentieth century, but it’s taken until now for early examples to really start becoming collectible. Vintage Rolex is a boat that sailed a long time ago, but vintage Breitling is still ready to be boarded. They’re getting ever more popular, though, so don’t hang about too long deciding on this one.”

3. Omega Seamaster Professional 300M £2,770

Omega Seamaster Professional 300M Omega Seamaster Professional 300M

“Ok, so this one isn’t going to make you a millionaire overnight, but in terms of holding value and holding strong, it’s as dependable as they get. With Omega recently culling the quartz model from the lineup with a view to moving up the luxury ladder, buying a Seamaster Professional should be an easy decision to make. Short of buying a Rolex Submariner, there’s no surer thing.” omegawatches.com

4. Omega Spacemaster Z-33 RRP £3,720

Omega Spacemaster Z-33 Omega Spacemaster Z-33

“A reimagining of the seventies Pilot Line case, the Spacemaster continues with the Omega is most famous for: space exploration. Quirky design, in-depth functionality and impressive heritage gives the Z-33 a real chance of becoming an investment piece. The popularity of vintage Omega is on the rise, and pieces like this will rise with it.”

5. TAG Heuer Silverstone RRP £5,250

Tag Heuer Silverstone RRP Tag Heuer Silverstone RRP

“This ‘Heuer’-badged limited edition has flown under the radar for a while, and is still something of a bargain, but it won’t be that way forever. As the ‘Heuer’-badged Monaco limited editions have shown, there is a definite market for reissue vintage, and the Silverstone, with its TV case and leather rally strap, is a prime contender for the next big thing.”

6. Omega Seamaster Aqua Terra 150M Co-Axial 41.5mm £4,630









“In commemoration of SPECTRE, the 24th James Bond film, OMEGA has created a limited edition Seamaster Aqua Terra 150M model inspired by the Bond family coat of arms.  James Bond films have always been synonymous with watches dating back to Sean Connery wearing Rolex in Dr.No.  Imminently collectible, getting your hands on a 007 watch will always mean you can make a pleasant return on your investment”

7. Rolex Oyster Perpetual Yacht-Master 40 RRP £16,650

Oyster Perpetual Yacht-Master 40 Oyster Perpetual Yacht-Master 40








“The new black and 18 ct Everose rose gold version of its nautical Oyster Perpetual Yacht-Master, comes exclusively with the innovative Oysterflex bracelet developed and patented by Rolex. This technical bracelet combines the robustness and reliability of a metal bracelet with the flexibility, comfort and aesthetics of a rubber strap. At its core lies a super-elastic metal blade over-molded with high-performance black elastomer.  Being a seminal model, hold on to it for a few years and you will not lose money”

8. Rolex Deepsea Sea-Dweller 116660 RRP £8,050

Rolex Deepsea Sea-Dweller Rolex Deepsea Sea-Dweller

“Nobody quite knew what to make of the Deepsea when it first came out, and low sales have made it a rare beast in relative terms. Large successive RRP rises have already seen early adopters of the big watch cashing in, and there’s more expected to come. The Deepsea was a big move for Rolex, and it’s the big moves that get collectors’ attention further down the line.”

9. Rolex Sky-Dweller RRP £26,350

Rolex Sky-Dweller Rolex Sky-Dweller

“Rolex’s most complicated watch for decades, the Sky-Dweller came as something of a surprise when it was announced a few years ago. It’s technical ability is sure to see it continue to gain followers, and with it will come appreciation. Rolex are notorious for RRP rises, which will keep the value strong until the Sky-Dweller’s eventual replacement.”

10. Patek Philippe 5205 RRP £34,710
10. Patek Philippe 5205 RRP £34,710
“The words ‘Patek Philippe’ and ‘complicated’ may not be quite enough to restart an economy, but they are certainly good enough to warrant comfortable appreciation. It doesn’t have to be this model specifically—take your pick, they’re all good. There’s nothing quite like having a product of the world’s number-one watchmaker residing on your wrist.”